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Get Found on Google
And in AI Search

Search has changed. Customers are finding businesses through AI chatbots like ChatGPT and Claude — not just Google. We make sure you show up in both.

Your Customers Are Searching in Two Places Now

Traditional SEO alone isn't enough anymore. AI tools are changing how people find businesses — and most of your competitors haven't figured this out yet.

Traditional Search

SEO — Search Engine Optimization

This is the Google game. When someone types "HVAC repair Toronto" or "emergency plumber near me," SEO determines whether your business appears on the first page or gets buried on page five.

We optimize your website's structure, content, keywords, page speed, and local listings so Google ranks you above the competition — and keeps you there.

What we optimize:
Google keyword rankings  •  Local Maps / Google Business Profile  •  Page speed & Core Web Vitals  •  Service area pages  •  On-page content & meta data
AI Search — New & Growing Fast

GEO — Generative Engine Optimization

This is the future — and it's already happening. When someone asks ChatGPT "who's the best HVAC company in my city?" or asks Claude for a plumber recommendation, GEO is what determines whether your business gets mentioned.

AI tools pull answers from across the web and summarize them. If your website isn't structured in a way AI can understand, read, and trust — you simply won't show up in those answers. Full stop.

What we optimize for AI:
Structured data & schema markup  •  Clear, factual content AI can cite  •  Authority signals & reviews  •  FAQ optimization  •  AI-readable page structure
When a customer searches for…
Without our SEO/GEO
With our SEO/GEO
"plumber near me" on Google
✕ Page 3+
✓ Page 1
"best HVAC company in [city]" on ChatGPT
✕ Not mentioned
✓ Recommended
"emergency electrician [city]" on Google Maps
✕ Low visibility
✓ Top 3 pack
"who does roofing in [area]?" asked to Claude or Perplexity
✕ Never cited
✓ Business cited
"trusted contractor near me" AI Overview on Google
✕ Not included
✓ Featured

How We Get You Ranked Everywhere That Matters

A two-track strategy that covers both traditional Google rankings and the new wave of AI-powered search — so no matter how your next customer is searching, they find you.

Track 1 — Traditional SEO
Technical SEO audit & fixes — We find and fix every technical issue hurting your rankings: broken links, slow pages, missing meta tags, duplicate content, and more.
Local SEO & Google Business Profile — Dominate local search results for "[your service] + [your city]" searches. This is where most trades jobs come from.
Service area landing pages — Dedicated pages for every city or neighbourhood you serve. More pages = more keywords = more traffic.
Content optimization — Rewriting and expanding your existing pages with the keywords your customers actually search for.
Monthly reporting — Clear, plain-English reports on where you rank, how much traffic you're getting, and what's improved.
Track 2 — AI Search (GEO)
Structured data & schema markup — We add machine-readable code to your site that tells AI exactly who you are, what you do, where you operate, and how to contact you.
AI-readable content structure — Formatting and writing your content so AI tools can easily scan, understand, and confidently recommend your business in their answers.
FAQ and Q&A optimization — Building out answer-rich FAQ sections that AI models love to pull from when generating responses to user questions.
Authority and trust signals — Building the review presence, citations, and credibility signals that make AI tools confident recommending your business.
AI visibility monitoring — We track whether your business is being recommended by major AI tools and adjust our strategy based on what's working.

The Trades Businesses That Win in 2026 Are the Ones Acting Today

AI search isn't coming — it's here. ChatGPT has over 100 million weekly active users. Google's AI Overviews appear at the top of millions of searches every day. Perplexity, Claude, Gemini — all sending traffic to businesses they trust.

Right now, most of your competitors are invisible to these AI tools. That's your window. The businesses that get optimized first will own the recommendations — and the jobs that come with them.

We've built our GEO strategy specifically for trades businesses in Canada. We know the keywords, the local intent signals, and the content formats that get trades companies cited and recommended.

AI Search Growth — Why It Matters
ChatGPT weekly searches
+140% YoY
Google AI Overview appearances
Millions/day
Local service queries via AI
Growing fast
The opportunity right now:
Most local trades businesses have zero GEO optimization. Be one of the first in your city to get it right — and reap the rewards for years.

Real Results, Real Timeline

SEO takes time — but it compounds. Here's what trades businesses typically see after working with us.

3–6 mo
To see significant Google ranking improvements
+60%
Average increase in organic website traffic
2–4×
More leads from organic search after 6 months
Top 3
Local Map Pack results for main service keywords

Results vary based on competition, market size, and starting point. We'll give you a realistic assessment of your specific situation during your free audit.

Ready to Get Found?

Your Next Customer Is Already Searching.
Let's Make Sure They Find You.

Start with a free audit — we'll show you exactly where you're ranking today, what's holding you back, and what it would take to dominate search in your market.

Get My Free SEO Audit → Talk to the Team